Start with the free audit. Keep the operator if it earns its place.
The Creator Audit is free. After it, Upside Operator keeps reading your account every week. Three plans, flat prices, and none of them ever takes a share of your revenue.
Free audit first
14-day free trial
Cancel anytime
The three plans
Signal
Upside Operator Signal
$39/month
or $29/month billed yearly ($348/year) Save 25%
For growing creators who want the operator's weekly read, not another dashboard.
Starts paid, no trial.
The three moves to make this week, picked from your own last 30 posts, each with a target number and a review date.
Why one post did 1.5× your usual and the next did 0.3×, measured against your own median, never an industry average.
A scoreboard that remembers every move you picked, skipped or rejected, and shows what each one did the week after.
Your history, kept. Instagram shows you 90 days; Signal keeps week one forever and draws the trend from week two.
Hooks and captions drafted for each move in your own voice, ready to adapt rather than start from blank.
A two-minute check-in on Friday, read back to you in the next report. The rest runs in the background.
Plus: one line each week on what Upside Operator would have added to that week's read.
One email on Monday with the week's read and your three moves.Rolling out
Drafts for your three weekly moves in the Content Studio, one format each, and a blueprint for the product in your approved outline.Rolling out
For creators with an audience and an offer, or one in progress, who want to be told what to sell and when.
Try Upside Operator free for 14 days. Pick your plan before day 14, or cancel in two clicks. Monthly billing only.
What to sell and the week to start mentioning it, tied to the three product outlines built from your own audit, not a template.
Every week, what changed since your audit, so the starting point is never lost.
Talk any of your outlines through: only that outline is rewritten, with a note of what changed.
Everything in Signal: three moves a week from your own posts, the scoreboard and your history.
Ask the Operator anything and get an answer built from your own ledger, with the posts and numbers it used.
The Content Studio: carousels, Reel scripts, story sequences and posts from a move, an outline or your own idea, in your voice. Plus a rewrite of your Instagram profile once a month.Rolling out
One full product draft a month from your approved outline (a guide, a challenge or a course), plus one lead magnet. Finishing and launching it stays with the partnership.Rolling out
Saves, shares, watch time and follows from each top post once your account connects, so "why this worked" gets its real answer.Rolling out as Meta approval clears
A heads-up within 72 hours when a post beats your median, while there is still time to make the follow-up.Rolling out
or $199/month billed yearly ($2,388/year) Save 20%
For creators who want a senior operator's written judgement every month, by email, without a single call.
Starts paid. Limited to 20 seats while a person on Oliver's team reads every account.
Everything in Upside Operator, and:
Once a month, a person on Oliver's team reads your entire ledger and emails you next month's plan: what to keep, what to stop, what to build. In writing. No meeting.
"Not right?" about any move: reply to your monthly review email or write to [email protected], and a person answers within two business days.
A six-phase launch plan and a dated content calendar built around the outline you approved, with approvals you control.Rolling out
Up to three Instagram accounts on one ledger.Coming
A seat for your editor or manager.Coming
Three product drafts a month instead of one, each read by a person on our team, with a sales-page outline and a launch-email outline.Rolling out
Which posts actually sold: Audience Upside reads your Whop sales first, and sales from other stores come in through Allmata.Coming
You choose a plan inside the app after your audit. Your history is never deleted when you change plans. Features marked "Rolling out" or "Coming" are not live yet; we label them until they are.
Compare the plans
What each plan includes.
FeatureSignalOperatorStudio
Every plan
Three moves each week, with targets and review datesIncludedIncludedIncluded
A scoreboard of every move and what it didIncludedIncludedIncluded
Your history kept forever, with trend linesIncludedIncludedIncluded
What changed since your audit, every weekIncludedIncludedIncluded
Why a post worked, against your own medianIncludedIncludedIncluded
Hooks, captions and calls to action for each moveIncludedIncludedIncluded
Weekly check-in, with your notes read backIncludedIncludedIncluded
Talk any outline through, and only that outline is rewrittenFair useFair useFair use
Outline refreshesRolling out1 a month3 a monthFair use
One line a week on what Upside Operator would addIncluded–Not included–Not included
Money
What to sell and when, tied to your three outlines–Not includedIncludedIncluded
Which posts sold, from Whop first; other stores through AllmataComing–Not included–Not includedIncluded
Content Studio
Content Studio: carousels, Reel scripts, story sequences and posts, drafted from your own postsRolling outYour 3 weekly moves, one format eachAny post, fair useAny post, fair use
Draft from a move, an outline or your own idea, in every formatRolling out–Not includedIncludedIncluded
Two-week content plan from your ledgerRolling out–Not includedLightFull calendar
Instagram profile rewriteRolling out–Not included1 a month1 a month
Product Studio
Product Studio: a blueprint for your approved outline (the plan, the map and the structure)Rolling outIncludedIncludedIncluded
Full product draft from your approved outline: a guide, a challenge or a courseRolling outBlueprint only1 a month3 a month, each read by a person
A lead magnet drafted from your approved outlineRolling out–Not included1 a month1 a month
Depth
Saves, shares, watch time and follows from each postRolling out as Meta approval clears–Not includedIncludedIncluded
Comment questions that look like demand, countedRolling out with connected accounts–Not includedIncludedIncluded
Where you stand among similar creatorsShown once the group is big enough–Not includedIncludedIncluded
Alerts and Ask
A heads-up within 72 hours when a post beats your medianRolling out–Not includedIncludedIncluded
Ask the Operator, answered from your own ledger–Not includedAbout 300 messages a monthFair use
A person on your account
A written monthly review by Oliver's team, sent by email, no call–Not included–Not includedIncluded
Six-phase launch plan and a dated calendar with approvalsRolling out–Not included–Not includedIncluded
"Not right?" answered by a person within two business days, by email–Not included–Not includedIncluded
Accounts
Instagram accounts111
More Instagram accounts on one ledgerComing–Not included–Not includedUp to 3
Seat for your editor or managerComingNoneNone1
Separate from the plans
Want the team to build and run it with you?
The partnership is by application. Oliver's team builds and launches an offer with you for a revenue share, and partners get Upside Operator Studio included while the partnership runs.
Upside Operator, billed monthly, for your first subscription. You add a card, nothing is charged for 14 days, and we email you three days before the first charge. Signal, Studio and the yearly plans start paid.
What happens on day 14?
From day 10 the app asks you to choose your plan, with Upside Operator selected. If you do nothing, you continue on Upside Operator monthly. You can also cancel before day 14 and pay nothing.
Can I change plans later?
Yes. Signal and Upside Operator change in Manage billing; Studio from your Subscription page, while a seat is free. Upgrades start straight away, and the difference for the rest of the period is on your next invoice. Downgrades start when the period you paid for ends. Your history is kept on every plan and is never deleted when you change.
Why are Studio seats limited?
A person on Oliver's team reads every Studio account each month and writes the review, which arrives by email. Seats open as review capacity grows. If they are all taken, join the waitlist and we will contact you when a seat opens.
What does the trial include?
Upside Operator with smaller allowances, each from when the feature is released: 10 images instead of 60, about 100 Ask the Operator messages instead of about 300, and one product blueprint with its first module written in full instead of a full product draft. Reaching a trial allowance does not end the trial.
Is there a limit on AI use?
Words are not counted. A few things have fair-use limits, stated in the comparison above, so the service stays fast for everyone. When image designs are released, each plan includes a set number of images a month, and you can buy optional one-time top-ups (Subscription Terms, clause 1.3).
Where does the partnership fit?
The partnership is separate from these plans: our team builds and runs your offer with you for a revenue share, by application. Partners get Studio included while the partnership runs.
Free Creator Audit
Every plan starts with the free audit.
About 60 seconds, no payment, no sales call. Your audit waits in your private workspace, and you choose a plan only if you want to keep going.